Connector Spotlight: Alex Christodoulou

September 30, 2020

Q. Tell us a bit about the projects you’re working on.

I have been working on a discovery project to help de-risk second screen experiences for live events. We have been working with broadcasters of live entertainment and studying the network effect of influencers to create engaging experiences for users.

I am currently transitioning into a new role at Connected called Group Engagement Director. In this role I will help facilitate product and client impact on a portfolio of engagements, as well as drive overall strategy at Connected. 

Q. What’s the most interesting challenge about the project?

It has been challenging to bridge gaps between the needs of fans, influencers, and networks. They all have unique jobs to be done, pains, and gains. On top of that, ideating experiences that resonate with all stakeholders is exciting and multifaceted.

My new role is an interesting evolution for me. I have always been on the delivery side of engagements, primarily in an engineering team lead capacity and this is quite the departure. I am hoping that bringing a practitioner perspective into the growth team will help us focus on the highest impact products. This role also allows me to gain skills in managing portfolios and understanding the overall business. 

Q. Where did you work prior to Connected?

I have been with Connected since the very beginning. Prior to Connected I was at Pivotal, where I built relationships with Mike and Damian.

Q. What achievement are you most proud of in your career to date?

Early on in Connected’s history, we partnered with a company based in Shenzhen, China to help build companion apps for IoT hardware and help bring agile practices to their software team. I am very proud of the shift in culture I was able to oversee and the products that we were able to launch together. This experience also enabled me to travel, explore, and appreciate a different part of the world.

Q. Do you have a mantra you live by?

Zhuzh it up! Whether it’s a drizzle of olive oil to a meal, an accessory with a little pop, or a delightful animation in your app.

Q. What do you love to do outside of work?

I love to cook and explore new foods. Most of my trips revolve around discovering new cuisines and techniques.

Q. If you were stuck on a deserted island, what album, movie, and book would you take with you?

Album: Sound & Color by Alabama Shakes

Movie: Lord of the Rings, The Fellowship of the Ring by J.R.R. Tolkein

Book: Momofuku (long recipes with the time to perfect them, or just the ability to daydream about food as I read).

Q. Describe yourself in three words.

Kind, dedicated, imaginative.

Q. And finally, what’s your favourite product and why?

Recently, my favourite product has been my gravel bike. It is the perfect companion for adventure and fitness. Although it is super “analog,” I get digital stats with Strava and my Apple Watch and I even can ride and compete indoors with a smart trainer.

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