The Reading Starter Kit for Building 0–>1 from Manish Gaudi
June 7, 2022
Estimated Reading Time: 2 minutes

Connected’s Product Leader in Residence, Manish Gaudi, is passionate about helpings other build early-stage products. Here are his recommendations to help you get started on learning more about building 0->1.
- Zero to One by Peter Thiel
- Build by Tony Fadell
- The Hard Thing About Hard Things by Ben Horowitz
- Measure What Matters by John Doerr
- Trajectory: Startup by Dave Parker
- Masters of Scale by Reid Hoffman
- The Innovator’s Dilemma by Clayton M. Christensen
Happy Reading!
Subscribe to Our Newsletter
Join the Connected newsletter list to receive curated content that exemplifies our Product thinking approach.
Related Posts

Tue Jun 28
How to Effectively Prepare for Product Research Interviews
In the world of product development, research interviews are almost a way of life. While they're only one way to gather information, they are incredibly popular —and for good reason. Stakeholder needs must be understood, subject matter experts (SMEs) must be consulted, and product users must be thoroughly heard. Research interviews are a crucial and relatively easy way to get all the aforementioned data and more!

Wed Mar 16
Branding Connected in a Remote-First World
Creating a brand identity means getting to know a company on a deeper personal level before exploring the colour palettes, typefaces, patterns, or logos that will come to represent them. So how do you get to REALLY know a brand in a remote-first reality?